Pure for Men Now Available at CVS

Pure for Men, the leading lifestyle brand for gay men, is proud to announce their top selling supplement line will now be available for purchase in CVS stores nationwide.

One of the most accessible drugstores and pharmacies in the States, CVS, will now carry Pure for Men’s best-selling Stay Ready Fiber in 60 and 120 capsule count bottles and their top-reviewed Multivitamin in 120 tablets. CVS will integrate Pure for Men products in their evergrowing Men’s Health section. Pure for Men Stay Ready Fiber Capsules and Multivitamins can be found in the Vitamins & Supplements aisle of their 2,000+ stores nationwide. Pure for Men products will also be a part of CVS’s ExtraBucks rewards program, where customers will receive $10 in ExtraBucks when they spend $30 or more on Pure for Men Supplements.

Previously only available through their website and Amazon, partnering with CVS will make Pure for Men supplements visible and accessible to new markets and demographics. The LGBTQ+ community’s most-loved products will be available across the country, further educating and enhancing the sex lives of so many more folks.  

“When we first launched our best-selling fiber supplement, this was the central image on our vision board that we’ve been manifesting for over 10 years. A retail presence with CVS enables national same-day availability for our customers to always access their confidence and wellness staples,” explains Pure for Men Co-Founder and CEO Lawrence Johnson. “Being on shelves at CVS shows that Pure for Men’s products are tested, accepted and worthy of inclusion.” 

Pure for Men CMO & Co-Founder Fabian Prado states, “There can be a sense of urgency that comes with ‘getting ready.' It’s rewarding to offer our customers our best-selling products the same day. We started this company with the goal of allowing people to feel clean and confident at a moment's notice, and our CVS partnership gets us closer to that goal. Especially as a minority, gay-men founded brand, I’m so proud to tell our families and community that the brand we've built for years is now at their local CVS.” 

Since 2015, Pure for Men has helped men stay ready with a complete line of sexual wellness essentials, skincare and body care designed with the needs of gay men at the forefront. The brand is one step closer to helping people get ready and stay ready at a moment’s notice. 

About Pure for Men

Debuted to mass market in 2015, Pure for Men is the first fiber supplement created for bottoms promising clean sheets and zero stains by streamlining preparation for anal sex. Founded by best friends Lawrence Johnson, Fabian Prado and Naaman Esquivel, the Austin, Texas-based company now boasts a full collection created by gay men to help men feel, look, smell and taste great such as multivitamins, lubricants, wipes, scented candles, body care and skincare collections. The brand regularly contributes to causes within the LGBTQ+ and Austin, TX, community, including the Equality Alliance, in addition to local drives and outreach programs. Follow along with Pure for Men on Twitter @PureForMen and Instagram @PureForMen. For more information and educational resources on the benefits of fiber, please visit PureForMen.com


Media Contact: Melissa Vitale; info@melissavitale.com


These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

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